Hey! I'm Felipe
I’m a Brand Architect on a mission to help business owners position themselves as the premium choice and never compete on price again.
I don’t believe design exists to be admired. I believe it exists to change how people evaluate your business.
Most brands fail not because they’re ugly, but because they’re unclear, inconsistent, and indistinguishable.
Hyperion is helping businesses move out of the “generic provider” category and into the trusted, premium option in their market.